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In the bustling lead-up to Thanksgiving 2025, specifically updated on Monday, November 3, 2025, at 11:35 AM EST, financial experts Kendall Little and Ben Walker, Senior Credit Card Writers for Yahoo Personal Finance, have published a comprehensive guide to help consumers optimize their grocery spending. Their insights are particularly relevant for those looking to stretch their budgets during the holiday season and beyond, with a focus on maximizing credit card rewards.
The article highlights that average American households spend approximately $5,703 annually on at-home food, translating to nearly $500 each month. By leveraging the right credit cards, shoppers can transform these significant expenses into valuable returns. The authors delve into various credit card options, categorized by their primary benefits:
The report also touches upon co-branded store credit cards, such as the Costco Anywhere Visa® Card by Citi and the Target Circle™ Card, which can offer specialized savings for loyal customers of those specific retailers. The authors emphasize two main ways credit cards generate savings: lucrative welcome bonuses for new cardholders and ongoing everyday rewards that accumulate over time. They advise consumers to consider their primary shopping venues, desired reward types (cash back versus travel points), and annual spending caps when selecting a card.
A critical point highlighted is the variance in how credit card issuers define “grocery stores” or “supermarkets,” often excluding superstores or warehouse clubs. This nuance can significantly impact reward earnings, urging consumers to carefully review card terms. The report concludes by stressing the importance of aligning credit card choices with a personal budget and spending habits, ensuring that the benefits outweigh any potential costs like annual fees or the temptation to overspend.
This detailed analysis provides invaluable guidance for consumers looking to navigate the complex landscape of credit card rewards. By understanding the distinct features and limitations of each card, individuals can make strategic choices that not only alleviate the financial burden of holiday feasts but also contribute to long-term savings on one of life's most essential expenditures.








